In a column last February, I described the six main elements of a book proposal: overview, competition, market, author description, table of contents, and sample chapter. But I focused on one of ...

A proposal for building a factory is used when you are being considered along with other potential contractors. When you write your proposal, carefully plan and prepare an outline. Address every term ...

Similar to the irresistibly tasty Hostess Ding Dongs, a proposal cover letter should be brief, appealing, and packed with meaning. However, unlike that delicious treat, proposal cover letters can’t be ...

Writing proposals is one of the toughest parts of the thought-leadership business model. You’ve listened to your client, taken notes, and uncovered their pain points. Now you have to translate that ...

A proposal has a lot of different purposes, but there’s only one good way to write one: the way that pulls together all of the information in a concise and persuasive way and helps you get what you ...

Do you know why so many companies with business-to-business (B2B) models spin their wheels writing proposal after proposal without getting any results? It’s because most view a proposal as a sales ...

There is free money out there for your business, but the trick is learning how to ask for it. If you are looking for money for an existing or new enterprise, you're likely to encounter difficulties ...

If you are working toward getting your first substantial grant funded, expect to spend at least a couple of months learning what a good grant is. Then expect to work on your proposal for another two ...

Outsourcing is enjoying a surge in respectability now that businesses of all types and sizes are striving to contain costs and operate more efficiently. Making the case for outsourcing often crosses ...

Assuming you have an idea that a reader would plunk down $25 to read about, the first step (after you get an agent; I’ll address that in a future Viral Loop Chronicle) is to craft a non-fiction book ...

Unlike paid search, organic search lacks the tools to form trustworthy predictions about SEO outcomes. This is why potential clients sometimes get indecisive even when presented with an SEO proposal.